Since 1995, Newton Media has partnered with its clients to generate more than $500 million in sales and donations.
Our proven 5-phase process gets results:
- Research
Every campaign begins with a comprehensive review of analytics and the market — ratings, viewership levels, demographics, competitive programming—to locate the best opportunities.
- Strategy
Working together, we develop the goals and objectives that will be the roadmap for the campaign.
- Buying and Negotiating
Our team negotiates millions of dollars in media buys so you get the most value for your money.
- Accurate Reporting/Analytics
Results are measured daily to ensure good stewardship and generate the best possible ROI or cost per donor.
- Careful Management
Based on backend results, your account manager makes recommendations to fine tune your strategy. Flexibility ensures new opportunities and minimal risk.

